The Future of Healthy and Efficient Living
with Home Technology Lineup
TCL, a global leader in consumer electronics and home appliances, returns to CES with new technologies designed to make homes healthier, smarter, and more connected. Building on TCL’s role as an Official Worldwide Olympic Partner, the brand will showcase practical advances that help families improve daily life at home while reducing energy waste.
During CES, TCL will showcase how it has been developing its AI capabilities across smart home products, TV and more. These capabilities have been created by TCL's team of experts together with worldwide software partners, with the goal of making AI people-centric, tailored to individual needs, and an integral part of people's daily lives. New products and updated features will be announced over the course of 2026.
AI-Optimized Air Conditioning for Every Scenario
From compact apartments to larger family homes and commercial spaces, TCL offers a complete air conditioning lineup designed to adapt to different needs and usage scenarios. Across its AC portfolio, TCL integrates AI-driven optimization to balance comfort, efficiency, and ease of use, helping households and businesses maintain healthier indoor environments while managing energy consumption more effectively.
TCL FreshIN 3.0
TCL Air Conditioners
TCL’s FreshIN 3.0, which earned the Smart Fresh Air Technology Innovation Award at CES 2025, is designed for those who prioritize air quality alongside comfort. Equipped with QuadruPuri four-layer filters and visible air-quality monitoring, FreshIN 3.0 efficiently purifies indoor air and odors for cleaner, healthier spaces. Its Quadruple Noise Reduction System, with noise levels as low as 16 dB, ensures an uninterrupted experience, while the Offline Voice Control enables hands-free operation. FreshIN 3.0 is certified with an industry-leading A+++ energy rating. Its upgraded T-AI Energy-Saving algorithm further delivers up to 37% additional energy savings, making it both high-performance and environmentally friendly.
For hands-free convenience, TCL’s VoxIN includes offline smart voice control that responds instantly without an internet connection, allowing users to adjust temperature, modes, or airflow through simple voice commands. Sound-source positioning identifies where a voice originates in the room and directs airflow for intuitive and responsive comfort control. Featuring a 5E design specifically for installers, the VoxIN ensures easy installation, maintenance, assembly & disassembly, cleaning and OTA updates. It also integrates T-AI energy-saving technology and Gentle Breeze, delivering efficient cooling without direct wind. Certified with an A+++ energy rating, VoxIN offers energy-efficient comfort for everyday use.
TCL integrates its proprietary T-AI Energy-Saving technology across its AC portfolio to ensure comfort without energy waste. Compatible with the TCL HOME App, Google Assistant, and Amazon Alexa, TCL air conditioners deliver effortless smart control for a smooth user experience.
TCL’s advanced technologies also offer scalable, reliable solutions for commercial healthy air management, heat pump systems, and thermal energy management. By sustaining investments in digital, intelligent, and green technological innovations, TCL is committed to becoming a trusted leader in providing comprehensive smart and healthy air solutions.
TCL integrates its proprietary T-AI Energy-Saving technology across its AC portfolio to ensure comfort without energy waste. Compatible with the TCL HOME App, Google Assistant, and Amazon Alexa, TCL air conditioners deliver effortless smart control for a smooth user experience.
TCL’s advanced technologies also offer scalable, reliable solutions for commercial healthy air management, heat pump systems, and thermal energy management. By sustaining investments in digital, intelligent, and green technological innovations, TCL is committed to becoming a trusted leader in providing comprehensive smart and healthy air solutions.
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Supporting Everyday Routines: TCL Refrigeration & Laundry Solutions
At CES, TCL will introduce Molecular MagFresh: a new technology designed to help fruits, vegetables and meats stay fresher for longer in the refrigerator crisper. By applying a controlled magnetic field, MagFresh influences how water molecules organize within food cells. This slows metabolic activity, helping ingredients retain moisture, texture, and nutritional value. Featured in a three-door concept refrigerator at the event, this innovation also previews TCL’s long-term strategic direction in advanced food preservation.
Mega Space Fridge
TCL Refrigerators
TCL’s existing European lineup continues to support households with dependable, thoughtfully designed appliances. The Free Built-in® Series Refrigerator is designed to fit seamlessly into kitchens without sacrificing space, offering freedom in kitchen design. It also combines a pure air system to reduce odors with the fourth-generation sterilization technology T-Fresh that helps prevent the formation of 99.99 % of bacteria* within the refrigerator, protecting the health of the whole family. With its convertible zones and advanced temperature control, it adapts to your lifestyle, making it easier to organize your groceries and maintain the freshness of your food.
P5 Super Drum Series
TCL Washing Machines
The P5 Super Drum® Washing Machine is designed to make daily laundry easier, particularly during busy family routines. The series combines a 540mm drum with advanced mechanical design, including 6 Bionic Lifters engineered to improve fabric movement and cleaning efficiency. The autoStain Removal TM system
cycles through staged temperatures and drum motions to break down various stains in one load for reliable everyday performance. The series is certified as A-40%** Energy Efficiency Class, delivering 40% extra energy savings compared to standard A-Class machines, making it both high-performance and environmentally friendly.
cycles through staged temperatures and drum motions to break down various stains in one load for reliable everyday performance. The series is certified as A-40%** Energy Efficiency Class, delivering 40% extra energy savings compared to standard A-Class machines, making it both high-performance and environmentally friendly.
From cutting-edge technological exploration to everyday user value, the home appliance ranges underscore TCL’s commitment to being a comprehensive, trustworthy brand, delivering sustainable and life-enriching home solutions within a full-scenario tech-enabled ecosystem that caters to every essential need of modern European households.